Guy Kawasaki first rose to fame as Apple’s chief evangelist in the early era of the Mac, but today he’s best known for his commanding social media presence. Every day, he provides hundreds of insightful links to his 1.4 million Twitter followers. Kawasaki is the co-author of the new book, “The Art of Social Media, Power Tips for Power Users” (Portfolio/Penguin), with the New Hampshire-based social media strategist Peg Fitzpatrick, who plans and assists with much of his online presence. Here, he shares his insights on mastering communications on the Web.
Read MoreCalling all cyber defendersBruce Schneier: There are three big threats to cybersecurity — and one defense
BetaBoston partnered with Silicon Valley Bank, Hack/Reduce, and Terrible Labs on Thursday to host the Cyber Security Symposium. Security experts from Credit Suisse, Threat Stack, Bit9 and others convened for a day-long event, the second niche-focused conference put together by SVB, Atlas Venture's Cort Johnson and Terrible Labs' Smith Anderson after the Quantified Self Conference in March. Read MoreInnovation EconomyTrolling campuses for the next Facebook
Dan Primack reported in Fortune yesterday that Uber was raising a $1.8 billion round of funding (confirmed by Re/Code as $1.2 billion), and it seems like the innovative transportation company has been in the news almost every day for the past month, though mostly for the antics of what is being portrayed in the press as a highly dysfunctional leadership team.
In this weekend's Boston Globe Magazine, business columnist Shirley Leung writes about InnerCity Weightlifting, the Dorchester gym that has provided a source of support and job opportunities to formerly incarcerated men by helping them become personal trainers. For the past two years, founder Jon Feinman has been pairing members of the gym with employees at Microsoft's New England headquarters for training sessions. Now he plans to take the idea one step further and open a gym in the heart of the Cambridge tech community. As Leung writes:
Come February or so, his theory will face the ultimate test when he opens a gym in Kendall Square, the playground of computer geniuses, scientists, venture capitalists, and entrepreneurs. It’s an expensive proposition for a nonprofit — a $1.5 million lease over five years, for which InnerCity Weightlifting is still fund-raising. But Feinman, InnerCity’s founder and executive director, feels certain this is exactly where his program needs to be if the goal is to get men on a path out of their dangerous world and into one with possibilities. “We felt it was a greater risk not to make this investment,” says 31-year-old Feinman, who himself worked as a personal trainer and earned an MBA from Babson College before launching InnerCity.
The concept is so starkly simple you can’t help but wonder if it could succeed. Can we lift people up from the bottom by exposing them to the people at the top?
Would you be willing to sequence the genome of your newborn baby, Gattaca-style, mere hours after bringing it into the world?
A little over 500 new parents were asked this question in the maternity ward at Brigham and Women’s Hospital last year, and a majority said yes. Read More
Semyon Dukach is bringing in some new talent to help run the Techstars Boston entrepreneurial training program. Dukach took over as managing director of the program earlier this year, and in November he announced that two of the directors who had been assisting with day-to-day management would be departing. Joining the program in advance of its 2015 cycle are angel investor and entrepreneur Ty Danco and Eveline Buchatskiy, who had previously run a startup program in Kiev, Ukraine, and who moved to Boston in September. Danco and Buchatskiy will be directors; Rosa Hsu has been promoted to program manager.
Read MoreHealth in your HandsMaxwell Health raises $26.4 million in Series B funding
Maxwell Health, a local startup that’s trying to simplify the experience of navigating health benefit plans for employees and the companies they work for, announced a $26.4 million round of funding on Thursday, money that it says will use to expand its user base and develop new features in its current products.