Startups

121 stories
Closing the gap
The scientifically (un)proven way to work with female entrepreneurs
(iStockphoto)
One of the hardest things about the issues women are facing in tech these days is that there are some solutions to the mess, but nobody is talking about them. We’re all talking about the Tinder Travesty, the Berlin Deal, and a multitude of other Sexism-in-Tech debacles, but isn't it time to figure out some work-arounds? Read More
Upgrading your weekend
WiGo aspires to be the app that coordinates social life on campus
WiGo founder and CEO Ben Kaplan, left, with co-founder and CTO Giuliano Giacaglia. (Photo by Scott Kirsner / BetaBoston.)
It's one of the enduring questions of campus life: What's everyone doing tonight? An app born on the campus of Holy Cross in Worcester, WiGo, wants to provide a visual answer, showing you photos of friends who plan to go out, and letting you "tap" others you'd like to encourage to come along. Read More
Market forces
Beyond Pricing will help Boston Airbnb hosts adjust rates based on demand
Airbnb host Jen Lawrence rents a pull-out couch in the living room of her Somerville home. (Photo by Wendy Maeda/Globe Staff)
If you've ever tried to book a flight during February's school vacation weeks, or a hotel in Arizona in August, you've seen demand-based pricing in action. In some cities, even parking meters adjust their prices based on how many spots are left on a block. Now a San Francisco startup, Beyond Pricing, is bringing demand-based pricing to people who rent out their homes — or just spare rooms — through Airbnb. The free service adjusts the price of a condo in the North End or a spare bedroom in Back Bay up or down, based on how much demand exists on each specific night of the year. Read More
Boston's biggest businesses
In education and health care, the future is about cost and access
Image licensed from Shutterstock
The future is not up and to the right. Yet if you look at two of Massachusetts’ biggest industries — health care and education — that’s the trajectory. Better quality, high pay, strong reputations, expensive new facilities, and breakthrough innovations mean you can charge more, more, more. Read More